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Thursday, March 6, 2014

Is Heineken's Red Star has some kind of similarities with Ethiopian-Bedele's Teddy Afro Concert Deal

Well, if you happened to be a person who listened to an NPR radio  program which  was broadcasted on Marketplace for Wednesday, March 5, 2014 under a title  "HBO turns to rap to promote 'Game of Thrones"  by Queena Kim,  you will find a hidden relationship what Heineken was trying to do in Ethiopia.  Yep,  in that program the reporter mentioned about Heineken's marketing gimmick using young rappers to prompt its beer to young drinkers  under a marketing scheme called Red Star.

In this  program  one of the person  said " "I think in the case of Red Star, people enjoyed the good music but it didn’t necessarily convert into actually purchasing Heiniken," Goseline says. She says that’s because the music didn’t speak to the Heineken brand:"
Come on, is that what Bedele an Ethiopian beer maker owned by Haniken was trying to use Teddy Afro?
 Well, in my opinion may be some people protested Teddy Afro's deal with Bedele for other reasons but I am going to protest Teddy's deal (too late) because I don't want to see millions of drunken Ethiopian young people running around in  Ethiopian streets.  I think Teddy's decision withdrawing  from this  deal was for good. No matter who pulled out from this deal at the end  I think Teddy is the winner.  Teddy Afro should not allow such kind deals interfere with his principles. Who ever protested about Teddy's deal is not doing any dent on Teddy's pocket but with out knowing it they saved millions of Ethiopians from being addicted beer drinkers. Too bad  for Bedele but too good for the Ethiopian youth!

Teddy!  next time make sure what ever you endorse will not any ramification to your own people. 

Ethiopia says 82 percent of Gibe III dam accomplished (Source Egypt Media)

How Gibe III will affect Egypt ?
Ethiopia says 82 percent of Gibe III dam accomplished
Ethiopian Electric Power Corporation said on Monday that 82 percent of Ethiopia’s Gibe III dam has been completed.
 
Budget allocated for that project is estimated at 1.5 billion Euros.
 
The Ethiopian radio quoted the corporation’s spokesperson Miskir Negash on Monday as saying that the dam consists of ten units, each can generate 187 megawatts. Work on the project is being accelerated. More than 43 percent of electrical and mechanical work is over.
 
The dam will store water starting next April. Two units of it will generate electricity during the first quarter of the coming year, according to the spokesperson.
 
The project is funded by the government and a Chinese loan, the spokesperson said. The dam is expected to generate 1870 megawatts, which will increase the electric energy in Ethiopia by 94 percent.
 
There have been tensions between Addis Ababa and Cairo due to opposition towards the construction of dams on the flow of the Nile for fear that the dams affect its historic share of the water. Egypt has been calling for joint studies over impact of such projects on the water flow.
 
On Saturday, the corporation said 32 percent of the Ethiopian Grand Renaissance Dam has been completed and that efforts are being intensified to accomplish the rest.
 
 
Edited translation from MENA

Tuesday, March 4, 2014

Addis Ababa, Ethiopia, March 4, 2014 -Ethiopian Aviation Academy is pleased to announce that it has graduated 21 pilots, 21 aviation technicians, 68 marketing professionals and 20 cabin crew at a ceremony held at Ethiopian Headquarters on 4 March 2014. At the graduation ceremony, Ethiopian Chief Operating Officer Ato Mesfin Tassew, gave out diplomas to all the graduates, and flight wings to graduating pilots and cabin crew. The graduates include one Swiss pilot trainee and 19 cabin crew trainees from six African countries, namely Togo, Ivory Coast, Nigeria, Ghana, Senegal and Guinea. CEO Tewolde Gebremariam, said, “Ethiopian is more than an airline to Africa. It is also the premier Pan-African aviation academy with the highest international standards and dedicated to bridging the aviation skill gap on the continent. Today, Ethiopian has graduated trainees from six brotherly African countries, a testimony of its commitment to serve the growing training needs of the continent. Over the last 2 years, we have invested 55 million $ to expand the in-take capacity of our academy from just 200 trainees to over 1,000. Going forward, per our Vision 2025, we plan to scale up this capacity to over 4,000 trainees annually, so as to satisfy the growing training need in Africa“. Ethiopian Aviation Academy is certified by the Ethiopian Civil Aviation Authority, the U.S Federal Aviation Administration, the European Aviation Safety Agency (EASA), and IOSA (IATA Safety Audit). The Academy has been providing training for pilots, maintenance technicians, cabin crew, marketing and leadership for the airlines’ needs and for third party admissions for more than six decades. About Ethiopian Ethiopian Airlines (Ethiopian) is the fastest growing Airline in Africa. In its operations in the past close to seven decades, Ethiopian has become one of the continent’s leading carriers, unrivaled in efficiency and operational success. Ethiopian commands the lion share of the pan-African passenger and cargo network operating the youngest and most modern fleet to more than 78 international destinations across five continents. Ethiopian fleet includes ultra-modern and environmentally friendly aircraft such as the Boeing 787, Boeing 777-300ER, Boeing 777-200LR, Boeing 777-200LR Freighter and Bombardier Q-400 with double cabin. In fact, Ethiopian is the first airline in Africa to own and operate these aircraft. Ethiopian is currently implementing a 15-year strategic plan called Vision 2025 that will see it become the leading aviation group in Africa with seven business centers: Ethiopian Domestic and Regional Airline; Ethiopian International Passenger Airline; Ethiopian Cargo; Ethiopian MRO; Ethiopian Aviation Academy; Ethiopian In-flight Catering Services; and Ethiopian Ground Service. Ethiopian is a multi-award winning airline registering an average growth of 25% in the past seven years.

Addis Ababa, Ethiopia, March 4, 2014 -Ethiopian Aviation Academy is pleased to announce that it has graduated 21 pilots, 21 aviation technicians, 68 marketing professionals and 20 cabin crew at a ceremony held at Ethiopian Headquarters on 4 March 2014.
At the graduation ceremony, Ethiopian Chief Operating Officer Ato Mesfin Tassew, gave out diplomas to all the graduates, and flight wings to graduating pilots and cabin crew. The graduates include one Swiss pilot trainee and 19 cabin crew trainees from six African countries, namely Togo, Ivory Coast, Nigeria, Ghana, Senegal and Guinea.
CEO Tewolde Gebremariam, said, “Ethiopian is more than an airline to Africa. It is also the premier Pan-African aviation academy with the highest international standards and dedicated to bridging the aviation skill gap on the continent. Today, Ethiopian has graduated trainees from six brotherly African countries, a testimony of its commitment to serve the growing training needs of the continent. Over the last 2 years, we have invested 55 million $ to expand the in-take capacity of our academy from just 200 trainees to over 1,000. Going forward, per our Vision 2025, we plan to scale up this capacity to over 4,000 trainees annually, so as to satisfy the growing training need in Africa“.
Ethiopian Aviation Academy is certified by the Ethiopian Civil Aviation Authority, the U.S Federal Aviation Administration, the European Aviation Safety Agency (EASA), and IOSA (IATA Safety Audit). The Academy has been providing training for pilots, maintenance technicians, cabin crew, marketing and leadership for the airlines’ needs and for third party admissions for more than six decades.
About Ethiopian
Ethiopian Airlines (Ethiopian) is the fastest growing Airline in Africa. In its operations in the past close to seven decades, Ethiopian has become one of the continent’s leading carriers, unrivaled in efficiency and operational success.
Ethiopian commands the lion share of the pan-African passenger and cargo network operating the youngest and most modern fleet to more than 78 international destinations across five continents. Ethiopian fleet includes ultra-modern and environmentally friendly aircraft such as the Boeing 787, Boeing 777-300ER, Boeing 777-200LR, Boeing 777-200LR Freighter and Bombardier Q-400 with double cabin. In fact, Ethiopian is the first airline in Africa to own and operate these aircraft.
Ethiopian is currently implementing a 15-year strategic plan called Vision 2025 that will see it become the leading aviation group in Africa with seven business centers: Ethiopian Domestic and Regional Airline; Ethiopian International Passenger Airline; Ethiopian Cargo; Ethiopian MRO; Ethiopian Aviation Academy; Ethiopian In-flight Catering Services; and Ethiopian Ground Service. Ethiopian is a multi-award winning airline registering an average growth of 25% in the past seven years.

Samsung 85" Bendable LED TV

Samsung 85" Bendable LED TVWhat’s the advantage of a TV that can bend? It impresses your friends. Also, it puts all parts of the screen the same distance from your eye. Which supposedly makes for a more lifelike picture quality with more depth. $TBD, available someday, samsung.com

Toyota Driver Awareness Research Vehicle

Toyota’s DAR-V is one of the greatest examples of future car technology. This vehicle aims to limit the factors which may distract a driver during their daily commute, hence reducing the chances of an accident. Toyota achieved this by integrating a display into the side window which shows information about traffic, weather, appointments, fuel level and other details that the driver can view before getting into the car without being distracted by the same information during the drive. The project was completed with the help of Microsoft Research and the display may be controlled by Kinect-gesture control, voice command or key   fob activation

Convert Your Smartphone Camera Into A Microscope With 12 Dollars!


By The Engineer - Micro Phone Lens-2Another addition to the world of smart phones is the Micro Phone Lens that can turn almost any cell phone, Android or iPhone into a powerful microscope.
The creator, Thomas Larson from Seattle, is a graduate of the University of Washington, BS Mechanical Engineering ’13 with specialization in Mechatronics. He began working on the Micro Phone Lens in early 2012, in the Cell Biomechanics Lab under Prof. Nathan Sniadecki. He further developed the Lens with team “Cell Focus” and they came in the top 16 of the University of Washington Business Plan Competition. Upon graduation, he received the UW Mechanical Engineering Outstanding Research Award for his work.
Being compact in design and durable, with no moving parts; the Micro Phone Lens works with almost any Cell Phone or Tablet. It can be used in three simple steps, sticking to the device camera lens, focusing the image and capturing the miniatures!

Advertisement
By - Micro Phone Lens-2Another addition to the world of smart phones is the Micro Phone Lens that can turn almost any cell phone, Android or iPhone into a powerful microscope.
The creator, Thomas Larson from Seattle, is a graduate of the University of Washington, BS Mechanical Engineering ’13 with specialization in Mechatronics. He began working on the Micro Phone Lens in early 2012, in the Cell Biomechanics Lab under Prof. Nathan Sniadecki. He further developed the Lens with team “Cell Focus” and they came in the top 16 of the University of Washington Business Plan Competition. Upon graduation, he received the UW Mechanical Engineering Outstanding Research Award for his work.
Being compact in design and durable, with no moving parts; the Micro Phone Lens works with almost any Cell Phone or Tablet. It can be used in three simple steps, sticking to the device camera lens, focusing the image and capturing the miniatures!
Micro Phone Lens-3It has various distinct properties that make it an astounding invention. Optical similarity to glass, scratch-free lens, great adherence properties, washable and ultra-small to be carried anywhere and also having the patent pending platinum catalyzed silicone technology making the lens ultra compact. The technical specifications of this invention are as follows:
Base magnification: 15X
Max magnification: 60x with phone zoom
Minimum recommended camera: 5 megapixels
Product diameter: 1/4” (approx. 6 mm).
To make the lens public, Larson is waiting for grants; according to him, “ Other than some unforeseeable disaster, the biggest risk is if this project doesn’t get funded.” He adds,  “To complete this project I will be scaling up and improving the manufacturing techniques used to make the prototypes. I’d love to fill this section up with pictures and schematics of the manufacturing process, but I’ve been advised against it for intellectual property reasons.”
He further plans on manufacturing each lens in his home based lab to have complete control over the production and quality of the product.
n future, he aims to make a 150X version of this Lens. He feels that such an addition to the world of science would have enormous implications for health and disease preclusion in the developing world. Gift a Micro Phone Lens to your friends & family and spark a new kind of backyard exploration

Fate of adopted Ethiopian boy lies in a FedEx box on its way from a remote African village

STRATHAM - Behaylu Barry's fate lies in a FedEx box on its way from a remote African village to the Massachusetts Red Cross.

A native Ethiopian, 12-year-old Behaylu and his adoptive family in Stratham are hoping for a miracle after he was diagnosed with severe aplastic anemia three weeks ago.
Behaylu needs a life-saving bone marrow transplant, and he's counting on one of his five siblings back in Ethiopia to be a match. "That would be cool," Behaylu said of the possibility of finding a donor within his birth family and seeing one of the siblings he left behind when he was adopted by Aidan and Midori Barry in 2007 at age 6.
Behaylu's three Ethiopian brothers and two sisters provided saliva samples last Friday. The DNA from the samples will be analyzed and hopefully result in a match for Behaylu, a rising star on the soccer field who's been sidelined by a disease in which the bone marrow fails to produce enough blood cells.
The disease is rare, affecting an estimated 600 to 900 people in the United States each year, according to the Aplastic Anemia and MDS International Foundation.

The diagnosis came just after Behaylu, an avid soccer player, who turns 13 on March 28, was selected for an elite team at Seacoast United Soccer Club in Hampton. Symptoms began last month with nose bleeds, chest pain and difficulty breathing. Hospitalized at Boston Children's Hospital after his diagnosis, Behaylu is now back home and is receiving weekly blood transfusions.
"Hopefully, we'll know in a couple of weeks if we have a match," Aidan said.While the recovery from a bone marrow transplant could take six months to a year, it's the only hope for a cure, he said. Doctors have told the Barrys that there's a 25 percent chance that a sibling will be a match.
Behaylu has returned to classes at Cooperative Middle School in Stratham, but he's had to limit his activity.

"Gym class is kind of hard," he said.

The Barrys have already contacted a doctor in Ethiopia who has agreed to help with passports, exit visas and other steps that may need to be taken to bring a sibling to the United States.
"I'm just really appreciative of what everybody is doing," said Midori, his adoptive mother.

The Barrys have provided a loving home for the young boy, the middle child in an African family that relinquished him because of brutal poverty and hunger.Four years ago, after Behaylu expressed concern about their well-being, the Barrys set out on a mission to find his birth family. It took about two years. In 2012, the Barrys traveled to Ethiopia. Behaylu was greeted with a hero's welcome when he arrived in the village and met up with his family.
"It really comforted a lot of his lonely feelings," Aidan said.

The Barrys now help Behaylu's siblings by providing the resources they need to attend private school and have proper clothing and health care.
Meanwhile, the Stratham-based Annie's Angels Memorial Fund has stepped forward to help. Bill Dagiau, founder and president, said the organization is planning events that include a school dance, birthday party and comedy night. They're also planning a fundraiser at Seacoast United Soccer Club and a blood drive and bone marrow donor registration.
For more information, visitwww.anniesangels.net or the organization's Facebook page, Annie's Angels Memorial Fund. Donations to the "Spirit of Behaylu" can also be made on the website.

jschreiber@newstote.com